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Observations, Ideas and a little common sense about the web industry…

Green Monday Approaches, Will the Web Hit a New Record?

December 14th, 2009

Black Friday, Cyber Monday, and now, Green Monday, the Monday at least 10 days prior to Christmas when the heaviest online shopping is done as folks fly to the Web to get last minute gifts in time to have them shipped.
Green Monday, this year on December 14th, promises to be one of the heaviest online shopping days ever recorded. Already sales are up 3% over last year’s numbers. Stats recorders and online retailers are hopeful that the day will finally come when Web sales break $900 Million in one day.
I am hopeful that they break this threshold, it will mean that many people rely on the Web for their purchases, and that means great things for my clients. It may also demonstrate just how vital SEO and other preparations made for the holiday season pay off. There is a lot of money to be made, and if you are the first seller with the best prices, folks are going to buy from you!
Online retailers need to make that big push this week, as everyone will resort to the local brick and mortars next week when purchases can no longer be shipped in time for Christmas, so get ready for one last big push for the year before gearing up for 2010!

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